The link between design and writing for good UX

Today’s Topic: Drew is joined by Dave Doran to discuss how writing and design can work together to form good UX. 
Dave Doran is a Senior Business Strategy Manager at OneUpWeb. He’s a reformed poet-turned marketer, working in the (primarily) digital space for an agency in Traverse City, Michigan.
Some points that come up in the conversation:

• 3 most important Google SEO factors:
  1. Content
  2. Links
  3. RankBrain
• The Power of Words, an example of how good copy can change an interaction.
• OceanMist, a great example of how becoming an expert in a topic lets you lead SEO.

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